OUR TEAM
Ajay Row
Chairman and Founder
Ajay’s illustrious career spans 35 years in the loyalty business, during which he launched one of the first CRM, loyalty and database marketing programs globally. He has held key positions with some of the best brands in Loyalty Marketing and implemented programs across 65 countries.
Previous Brand associations:
Wunderman, CustomerAsset, DAN Consult, AIMIA, Taj Hotels
Alumunus: IIM Calcutta and St. Xavier’s Bombay
Govind Sandhu
CEO and Co-founder
With over 26 years of experience in technology and outsourcing, Govind has held cross functional leadership roles and worked with numerous Fortune 500 customers. He designed and delivered India leveraged outsourcing strategies before transitioning into building products.
Previous Brand associations:
AntWorks, Jarma Wellness, Acumetric Global, Capita, WNS Global, TCS
Alumunus: SP Jain Institute of Management and Research, St. Xavier’s College
Mukund Srinivasan
CFO and Co-founder
A customer loyalty crusader with 27 years of airline industry experience, Mukund’s speciality is transforming revenue recognition methodology services to achieve organisational objectives. Mukund was a Founder Member of ‘Skywards’, the Emirates Loyalty program.
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Previous Brand associations:
Majid Al Futtaim, Emirates
Alumunus: Cranfield University, Institute of Management Accountants, Bangalore University
Ashok Manachanallur
COO and Co-founder
A thought leader in the customer engagement and loyalty domain, Ashok has spearheaded operations for two of India's most revered loyalty and rewards management companies. He also served as a senior executive with renowned Indian conglomerates.
Previous Brand associations:
Accentiv India, Direxions, Reliance, Bharat Petroleum Corporation Ltd
Alumunus: Columbia Business School, Harvard Business School, Xavier’s Institute of Management
Kunal Mohiuddin
CTO and Co-founder
A 4X entrepreneur, Kunal helps organizations to create and deliver a road-map to achieve their vision. A co-founder at Zoobop Me Works, the world’s first personal care brand rating platform, he brings extensive experience in Loyalty and CRM across industries and geographies.
Previous Brand associations: OurInitiative Media, Loyalty Prime Ltd., NetCarrots Loyalty Services
Alumunus: IMI Delhi, Delhi University
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Uma Talreja
CMO and Head of Retail Business
Strategist, marketeer and digital expert, Uma is passionate about delivering exceptional customer experience through innovation. She has held leadership roles across mega brands and excels in driving growth through customer centric strategies.
Previous Brand associations: Shoppers Stop, Raymonds Limited, Burger King, Trent Limited, Aditya Birla Retail
Alumunus: Cornell University, University of Mumbai
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Rajeev Jha
Chief Technical Architect
A technology wizard, Rajeev is a AWS Certified Tech/Delivery Head, Technical Trainer, Speaker and Blogger. He is a master at assessing business requirements and designing new solutions based on his deep knowledge of technologies, concepts, architecture principles and standards.
Previous Brand associations:
SD Global Services, Loyalty Prime GmbH, NetCarrots Loyalty Services
Alumunus: Delhi University, NIIT, Sikkim Manipal University
Aashish Walia
SVP and Head of Insurance Business
Loyalty is Aashish’s first love. And his career of 20 years plus includes building loyalty marketing programs and distribution strategies as Leadership team member for leading brands
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Previous Brand associations: Direxions, AIMIA, iContract, Payback Group, Aviva Life Insurance
Alumunus: Indian Institute of Planning and Management, SIES